Messy gift-wrapping service launched

A British company is offering a new service for men buying gifts for their wives or girlfriends and it’s called “Crap Wrap.“

The creators of the company say some women feel like perfectly-wrapped gifts lack a personal touch, presumably because they weren’t wrapped with care by the men giving the gifts.

“Crap Wrap” features cheap paper, too much tape, and a lot of messy corners.  They say they aim to make a present look like it was wrapped by an amateur—at home—in the dark—while wearing boxing gloves.

And, they say it can actually take longer to wrap a present badly, than to do it nicely.

“ Crap Wrap” says it has already had more than 500 customers request their service.